Posted: Oct. 15, 2018 5:06 p.m. ET
By: Andy Slater
The Miami Marlins are hoping their makeover off-the-field is more successful than the one on it so far.
After losing 98 games in 2018, Derek Jeter and the Marlins are making big changes.
They’re getting a new logo.
According to multiple industry sources who have seen the new look, there is a different M and more blue.
An actual marlin on the logo remains, but has been adjusted.
This fashion change is working in concert with other changes being made to the ballpark and the in-game experience.
The new ownership group appears to be trying to distance themselves from the Jeffrey Loria era as much as possible.
It will be interesting to see if the logo change will do anything to merchandise sales.
The Marlins are planning to make an official announcement in November, sources say.
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